A SMART Strategy to Affect the Moment of Truth
With so much competition, success at the shelf is more than package design, trade promotions and eye-level shelf placement.
With so much competition, success at the shelf is more than package design, trade promotions and eye-level shelf placement.
How can Consumer Goods companies find brand success across Latin America?
New product launches are the lifeblood of CPG companies. So, why do CPG brands still struggle when introducing new products to consumers?
With customer history, call notes and competitive data at their fingertips, field reps are equipped to quickly take action based on the consumer’s reaction.
By designing a product suite that is 100% frontline focused, CPGs around the globe are leveraging eBest Mobile solutions and finding great success.
Delivering products to the right place at the right time at the speed of light is a major priority for the FMCG supply chain. Tthese factors are steering the growth of route optimization software.