Insights & Trends in Sales Force Automation
The 5 AI applications Drives Most Growth in CPG
The 5 AI applications Drives Most Growth in CPG 8 NOV, 2023 Consumer Packaged Goods (CPG) industry is no stranger to innovation, and in today's digital age, the role of Artificial Intelligence (AI) has transformed from a supportive tool to a driving force behind...
Revolutionizing Consumer Goods: Unleashing the Power of AI
In today's dynamic consumer goods landscape, mastering the art of digital channels is the game-changer for companies looking to stay ahead. Navigating the world of consumer goods, the challenge lies in seamlessly blending digital and AI technologies for faster,...
Unveiling the Power of Customer Profiling: Your Gateway to Retail Success
In today's era of information abundance, gaining a deep understanding of your customers is mission-critical. For Consumer Packaged Goods (CPG) companies, gaining insights into their physical retail stores is a strategic imperative. It empowers field sales teams to...
Mastering Summer Sales: Unveiling the Power of Asset Management for CPG Companies
As we dive into the sizzling summer, the battleground of the beverage market has shifted from store shelves to the realm of refrigerators and freezers. With thousands of different beverage varieties vying for a spot in these limited cold storage spaces, the...
Unveiling the Success Story of Swire Coca-Cola’s Digital Transformation in the CPG Industry
In the ever-evolving landscape of the Consumer Packaged Goods (CPG) industry, staying ahead of the curve is not just an option – it's a necessity. Swire Coca-Cola, a renowned player in the industry, has showcased a remarkable journey of digital transformations that...
Salute 2021 – eBest annual summary
2021- Strive for the digital transformation road
A Digital Supply Chain Transformation is Best COVID-19 Strategy
Self-service, contactless orders, and mobile-based retail execution are ways to digitize the supply chain and implement business practices that will ensure the ongoing health and safety of team members.
A SMART Strategy to Affect the Moment of Truth
With so much competition, success at the shelf is more than package design, trade promotions and eye-level shelf placement.
5 Lessons for Success in Latin America
How can Consumer Goods companies find brand success across Latin America?
Launching a New Product in 2020? Read This First.
New product launches are the lifeblood of CPG companies. So, why do CPG brands still struggle when introducing new products to consumers?
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